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Home 2017-11-27T17:30:33+00:00

Having a positive and solid business reputation is crucial in the ecommerce business world! Thanks to websites such as Yelp and TripAdvisor, it is simpler than ever for users to post their criticism, experiences, and comments online. A lot of businesses have found out that negative comments can have a huge effect on their sales, as well as, on their revenue.

The best way to build a positive online business reputation is to seek for a large number of positive comments and testimonials. However, the ugly truth is that there are no shortcuts and you can’t just ask people to leave positive comments about your business or the products you sell. Only satisfied buyers leave good reviews, which means that you must strive to offer an impeccable service.

Negative reviews are written by buyers and users who want to express their frustrations and they are always unwelcome, of course. On the contrary, very few people feel obliged to leave a good or positive review without first being convinced, inspired or satisfied. Usually, the business owners or the sellers must ask their buyers for their comments. However, you need to do that in a friendly and nice way. Here are a few ways to do this right:

➢ The longer you wait to ask your customer, the less likely this person is going to leave a review. You are asking the customer to sit on a laptop, check your website, and especially for you to write a comment or a review. You need to ask the customer as soon as he purchases your product.

➢ The businesses that collect email addresses from customers are at an advantage. If you the email of the person who has just bought your product, you can ask him politely to leave a review. It is very professionally to ask someone to leave a review via email.

➢ The businesses that collect email addresses from customers are at an advantage. If you the email of the person who has just bought your product, you can ask him politely to leave a review. It is very professionally to ask someone to leave a review via email.

➢ Another great method you can try is to ask your social media followers to leave you a review. You need to be polite and friendly as you are asking for a personal favor.

In order to take care of your business online reputation, you need to know how to respond to criticism. Remember, even the best business companies in the world can attract negative comments, and by knowing how to respond in an apologetic, polite, and fair manner, you are showing that you are really a professional. This can actually have a positive result and a positive effect on your reputation.

Even if you don’t like the comment left by your customer, make sure to respond objectively and calmly. You should never respond right away to a bad or negative comment. If it is necessary, move away from the laptop, as in that time you may not be able to control yourself and send a fiery response.

A good and right response should be short and polite and should include an explanation for the bad product or the poor service. However, you shouldn’t use your response to make an excuse, just apologize and finish your response with a thank you note for visiting your business.

How do you manage your online reputation? Do you have any techniques? Share with us in the comments below!

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